PROFILE 01
Personal Voice
Point of view · tone · audience
Founder interviewsPersonal perspectiveVoice boundaries
Personal context
Persistent memory
Your voice. In the right context.
A brand vault for founder voice, permissioned proof and separate personal and business profiles.
SOCIAL FLYWHEELARCHITECTURE / 01
Brand VaultShared, permissioned proof
PROFILE 02
Business Stance
Positioning · offers · evidence
Approved positioningBusiness propositionClaim provenance
Business context
Distinct profiles. One source of truth.PROFILE-SCOPED HANDOFFS
Memory with provenance
Founder interviews, approved positioning and source-backed proof form the context agents use. Keep original sources attached to claims so review has something concrete to inspect.
Personal is not business
Separate voice, audiences, offers and approval rules for your personal profile and your business. Work is scoped to a profile before drafting begins.
A versioned source of truth
Brand changes should be deliberate, reviewable and carried forward. The Blueprint includes the brand vault memory schema; the Hosted Workspace includes dual-profile governance.